Landing pages are not just for AdWords

13 January 2015
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Blog
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Landing pages are not just for AdWords

Perhaps you’re one of the few managers in South Africa who have integrated dedicated landing pages to their AdWords account. If so, well done! You’ve taken a step in the right direction that many of your competitors never will. But did you know that landing pages can be used for other online sales strategies too? […]


17 November 2014
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Blog
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Interview with an SEO expert

Someone who eats, sleeps and breathes SEO seven days a week is Lazlo le Roux of Digital Direct. I managed to stop him in between his busy day and ask him a few questions about the industry. Here’s what he had to say.   What would you say is the biggest challenge within the world […]


3 November 2014
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Blog
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Why marketing firms become SEO consultants and why they fail

Not hiring the right person for the job The other day I was Googling for safari game parks in South Africa. I was impressed to find that three game parks were advertising on Google AdWords. I clicked on all three to compare them with each other.   What I found really made me angry!   […]